CONNECTED HEALTH CONFERENCE • SAVE THE DATE • October 16-18, 2019 • Boston, MA

 

SAVE THE DATE

OCTOBER 16-18, 2019

BOSTON, MA

 

SEAPORT WORLD TRADE CENTER
October 17-19, 2018 | Boston, MA

Behavioral Science: Moving from Buzz to Impact

Date: Wednesday, October 17, 2018
Time: 2:30PM - 5:30PM
Location: Seaport World Trade Center
Fee: $150 

Lots of companies talk about the importance of behavior change to their digital health mission. In this workshop, you'll learn what good behavior change looks like and how to apply it to your company and product. Move beyond incentives and behavioral economics through a deeper understanding of behavior change, behavioral medicine, social determinants and health psychology. Deepen your understanding of how different strategies should be used for user onboarding, engagement, adherence and maintenance. 

Presenters:

  • Ellen Beckjord, PhD, MPH, Digital Health Council Member, Society of Behavioral Medicine, Associate Vice President, UPMC Health Plan

  • Gary G. Bennett, PhD, Past President, Society of Behavioral Medicine, Professor and Vice Provost, Duke University

  • Amy Bucher, PhD, Change Design Director, Mad*Pow Behavior

  • Heather Cole-Lewis, PhD, Digital Health Council Chair, Society of Behavioral Medicine and Behavioral Scientist, Johnson & Johnson

  • Sherry Pagoto, PhD, President, Society of Behavioral Medicine and Professor and Director of the Center for mHealth and Social Media, University of Connecticut

  • Kate Wolin, ScD, Member, Society of Behavioral Medicine and Chief Science Officer, Interactive Health

  • Charlene Wong, MD, Assistant Professor of Pediatrics, Duke University

 

Agenda:

2:30-2:45 Introduction (Gary Bennett)
2:45-3:15 Session 1: How Behavioral Medicine Delivers Value to Patients (Ellen Beckjord)
3:15-3:20 Q&A
3:20-3:50 Session 2: Do Incentives Work? (Charlene Wong)
3:50-3:55 Q&A
3:55-4:10 Break
4:10-4:40 Session 3: Transforming Participation to Engagement (Heather Cole-Lewis and Amy Bucher)
4:40-4:45 Q&A
4:45-5:15 Session 4: What does Personalized Behavioral Medicine Look Like? (Kate Wolin and Sherry Pagoto)
5:15-5:20 Q&A
5:20-5:30 Wrap Up

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